Marketing Coordinator in Franklin, TN at Lennar Homes

Date Posted: 10/4/2021

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Franklin, TN
  • Job Type:
  • Experience:
    At least 1 year(s)
  • Date Posted:
    10/4/2021
  • Job ID:
    2021-20249

Job Description



Overview

Provides administrative support to the VP of Marketing and Marketing Manager.  Responsible for coordinating all marketing functions including but not limited to:  digital marketing, social media, Lennar.com, digital content, marketing research, printed collateral and other forms of marketing.



Responsibilities

  • Maintain daily communication with advertising agency to disseminate information, give direction on approvals of marketing collateral and ad releases, maintain marketing budget and participation in weekly conference calls to review progress
  • Execute on the Divisions e-marketing plan with the creation and distribution of social media and email marketing
  • Review and deliver analytics and performance data of the Divisions digital marketing campaigns
  • Coordinate, execute and attend a variety of functions including community openings, community events, and realtor events 
  • Coordinate the divisions’ participation at trade show/housing shows
  • Maintain monthly marketing calendar to track the critical marketing activities of the Division
  • Facilitate the creation of marketing collateral and update as needed; work with graphic designer to ensure collateral pieces are produced correctly in a timely fashion
  • Facilitate the creation and order community signage as needed; including pricing, design and production time. Act as a liaison between construction and sales department in ordering construction signage, homesite signs
  • Coordinate telephone/internet service for new communities, community roll out meetings, and any other projects as needed
  • Account for and process all marketing/sales invoices
  • Coordinate sales and marketing related meetings with vendors, ad agencies, etc as needed

#CB



Qualifications

  • Minimum High School or GED required
  • Minimum 1 years experience in marketing required
  • Minimum 2 years in homebuilding industry preferred
  • Valid driver’s license and good driving record
  • Excellent communication skills, verbal and written, as well as strong organizational and interpersonal skills
  • Must be able to meet deadlines while maintaining a professional attitude, deal effectively with confrontational situations and maintain objectivity with homeowners, fellow associates, and in all public relations
  • Excellent computer skills including advanced Word, Excel, Microsoft Outlook


Type

Regular Full-Time

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