The UX Researcher position requires in-depth knowledge of UX best practices, UX qualitative and quantitate research methods, and report writing. The ideal candidate will be driven by the desire to be a user advocate, be passionate about creating digital products that are intuitive and enjoy having the opportunity to use their strengths in multiple disciplines.
Principle Duties and Responsibilities
• Understand and translate business requirements into comprehensive research plans, create hypothesis, execute the plans and write reports
• Research and create customer personas, customer journeys and investigate buyer behavior
• Produce UX documentation, e.g., Mind Map, Customer Journey Map, Empathy Map, Affinity Diagram, Feature Audit, Task flows, survey documents, Excel reports, etc.
• Proactively develop usability test plans, usability test scripts, scenarios, user interviews, heuristic reviews, competitive analysis studies, across all digital channels to determine ease-of-use and drive conversion
• Regularly formulate and appropriately test hypotheses against website analytics data and customer feedback
• Leverage analytics tools i.e., FullStory, Hotjar, Google Analytics. and quantitative techniques to measure UX goals and metrics, determine opportunities, and support product decision-making
Education and Experience Required
Additional Skills
Physical Requirements: This is primarily a sedentary office position which requires the incumbent to have the ability to operate computer equipment, speak, hear, bend, stoop, reach, lift, and move and carry up to 25 lbs. Finger dexterity is necessary.
This description outlines the basic responsibilities and requirements for the position noted. This is not a comprehensive listing of all job duties of the Associates. Duties, responsibilities and activities may change at any time with or without notice.
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